Founded in Lesa in 1948, at the mouth of the Erno river that flows shortly thereafter into Lake Maggiore, Herno has represented the excellence of Made in Italy for 70 years with a history of continuous evolution: from the first raincoats of the early post-war period to high-fashion-brand production in the 80s and 90s, through to its more extensive current collection, Herno is synonymous with urban outerwear throughout the fashion world.
It is the second-generation guidance of Claudio Marenzi, from 2005, that marked a turning point in terms of international growth, with a campaign to raise awareness of the family brand through continuous investment in research, technology and eco-sustainability projects such as the only study and corresponding production of Europe's first P.E.F. garment – all the while maintaining the perfect amount of sartorial tradition.
With almost 70% of its revenue generated by foreign markets, turnover of 113,3 million euros, profitability of around 14%, 200 jobs in the Lesa branch and 800 jobs in the double-cashmere production branch in Sicily, Herno is at the forefront of increasingly high-performance fabrics. At the same time, it continues to honour the extraordinary resources of the Italian textile industry while creating a dialogue between tradition and innovation. All this thanks to Claudio Marenzi, former President of SMI and current President of Confindustria Moda and Pitti Immagine, and his relentless determination to renew production processes.